Portfolio (Quarterly)
Guide ↗
First Heartland Consultants, Inc.
· CIK 0001428793| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 21 | IUSB | ISHARES TR | — | 85,192.0 | $4.0M | 0.30% | -735.0 | -0.9% | $46.54 | -2.4% |
| 22 | BUFR | FIRST TR EXCHNG TRADED FD VI | — | 112,750.0 | $3.9M | 0.29% | -66K | -36.8% | $34.26 | +8.9% |
| 23 | USMV | ISHARES TR | — | 30,700.0 | $2.9M | 0.22% | -723.0 | -2.3% | $94.16 | +7.5% |
| 24 | GOOG | ALPHABET INC | — | 8,653.0 | $2.7M | 0.21% | -97.0 | -1.1% | $313.81 | — |
| 25 | JPM | JP MORGAN CHASE & CO | Financial Services | 8,043.0 | $2.6M | 0.20% | -968.0 | -10.7% | $322.20 | +9.1% |
| 26 | EFV | ISHARES TR | — | 32,968.0 | $2.4M | 0.18% | -3K | -9.6% | $71.41 | +15.2% |
| 27 | ORLY | OREILLY AUTOMOTIVE INC NEW | Consumer Cyclical | 24,975.0 | $2.3M | 0.17% | -369.0 | -1.5% | $91.21 | -2.3% |
| 28 | V | VISA INC | Financial Services | 6,235.0 | $2.2M | 0.17% | -316.0 | -4.8% | $350.72 | +5.8% |
| 29 | PZA | INVESCO EXCHANGE TRADED FD TR | — | 85,892.0 | $2.0M | 0.15% | -864.0 | -1.0% | $23.19 | -1.6% |
| 30 | NOCT | INNOVATOR ETFS TRUST | — | 33,412.0 | $1.9M | 0.15% | -17K | -34.2% | $57.92 | +9.5% |
| 31 | COST | COSTCO WHSL CORP NEW | Consumer Defensive | 2,187.0 | $1.9M | 0.14% | -81.0 | -3.6% | $862.33 | +9.9% |
| 32 | QUAL | ISHARES TR | — | 9,103.0 | $1.8M | 0.14% | -6K | -41.6% | $198.61 | +12.4% |
| 33 | CGGR | CAPITAL GROUP GROWTH | — | 35,158.0 | $1.6M | 0.12% | -12K | -25.1% | $44.47 | +5.7% |
| 34 | TLH | ISHARES TR | — | 15,235.0 | $1.5M | 0.12% | -20K | -56.8% | $101.67 | -4.9% |
| 35 | IAU | ISHARES GOLD TR | Financial Services | 17,554.0 | $1.4M | 0.11% | -903.0 | -4.9% | $81.17 | +6.9% |
| 36 | SUB | ISHARES TR | — | 12,976.0 | $1.4M | 0.10% | -5K | -26.5% | $106.70 | -0.4% |
| 37 | NOBL | PROSHARES TR | — | 12,897.0 | $1.3M | 0.10% | -687.0 | -5.1% | $104.07 | -43.5% |
| 38 | CGIE | CAPITAL GROUP INTERNATIONAL | — | 37,172.0 | $1.3M | 0.10% | -2K | -5.0% | $34.82 | +9.2% |
| 39 | CIBR | FIRST TR EXCHANGE TRADED FD | — | 17,695.0 | $1.3M | 0.10% | -258.0 | -1.4% | $71.45 | +32.7% |
| 40 | TPSC | TIMOTHY PLAN | — | 28,348.0 | $1.2M | 0.09% | -14K | -33.8% | $41.45 | +16.8% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Financial Services
49.6%
Technology
20.0%
Consumer Cyclical
8.6%
Healthcare
5.3%
Industrials
4.6%
Communication Services
3.9%
Consumer Defensive
3.9%
Energy
2.0%
Real Estate
0.9%
Utilities
0.8%