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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.3B AUM 533 positions Filed Jan 9, 2026 EDGAR ↗ ← All Funds
Q4 2025 Q3 2025 · All 48 New 238 Added 159 Reduced 38 Exited
Page 13 of 27  ·  533 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
241 DDFD INNOVATOR ETFS TRUST 34,644.0 $663K 0.05% NEW $19.15 +3.7%
242 EPD ENTERPRISE PROD PARTNERS L Energy 20,302.0 $651K 0.05% -326.0 -1.6% $32.06 +23.6%
243 MELI MERCADOLIBRE INC Consumer Cyclical 321.0 $647K 0.05% $2014.20 -17.4%
244 ARKB ARK 21SHARES BITCOIN ETF Financial Services 22,005.0 $639K 0.05% +2K +8.1% $29.04 -13.4%
245 ORI OLD REP INTL CORP Financial Services 13,932.0 $636K 0.05% $45.64 -13.8%
246 FIW FIRST TR EXCHANGE TRADED FD 5,819.0 $632K 0.05% -139.0 -2.3% $108.63 -5.9%
247 TPIF TIMOTHY PLAN 18,186.0 $631K 0.05% NEW $34.68 +8.4%
248 IEF ISHARES TR 6,511.0 $626K 0.05% +765.0 +13.3% $96.17 -2.4%
249 MU MICRON TECHNOLOGY INC Technology 2,178.0 $622K 0.05% -38.0 -1.7% $285.47 +163.1%
250 GILD GILEAD SCIENCES INC Healthcare 5,051.0 $620K 0.05% +202.0 +4.2% $122.73 +9.5%
251 RSPN INVESCO EXCHANGE TRADED FD T 10,923.0 $619K 0.05% $56.63 +6.0%
252 MPLX MPLX LP Energy 11,543.0 $616K 0.05% -2K -14.1% $53.37 +5.8%
253 BABA ALIBABA GROUP HLDG LTD Consumer Cyclical 4,151.0 $608K 0.05% +517.0 +14.2% $146.58 -11.3%
254 MRK MERCK & CO INC NEW Healthcare 5,764.0 $607K 0.05% $105.27 +16.3%
255 DSEP FIRST TR EXCHNG TRADED FD VI 13,445.0 $604K 0.05% +8K +163.1% $44.91 +4.8%
256 AKRE PROFESIONALLY MANAGED PORTFO 9,198.0 $603K 0.05% NEW $65.51 -16.9%
257 FDL FIRST TR EXCHANGE TR 13,554.0 $601K 0.05% $44.34 +14.9%
258 TSM TAIWAN SEMICONDUCTOR MFG LTD Technology 1,974.0 $600K 0.04% +92.0 +4.9% $303.95 +33.1%
259 BR BROADRIDGE FINL SOLUTIONS IN Technology 2,669.0 $596K 0.04% +158.0 +6.3% $223.17 -32.6%
260 RSPS INVESCO EXCHANGE TRADED FD T 20,508.0 $595K 0.04% -802.0 -3.8% $29.03 +3.5%
Page 13 of 27  ·  533 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 48.9%
Technology 19.7%
Consumer Cyclical 8.5%
Healthcare 5.2%
Communication Services 4.9%
Industrials 4.5%
Consumer Defensive 3.9%
Energy 2.2%
Real Estate 0.9%
Utilities 0.8%