Portfolio (Quarterly)
Guide ↗
Willis Investment Counsel
· CIK 0001310929| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 101 | MU | Micron Technology Inc | Technology | 680.0 | $785K | 0.04% | — | — | $1154.29 | -19.5% |
| 102 | PAR | PAR Technology Corp | Technology | 42,057.0 | $733K | 0.04% | -23K | -34.9% | $17.42 | +11.7% |
| 103 | GLW | Corning Inc | Technology | 2,756.0 | $704K | 0.03% | — | — | $255.43 | -42.6% |
| 104 | OEF | IShares S&P 100 | — | 1,627.0 | $595K | 0.03% | -27.0 | -1.6% | $365.87 | +3.2% |
| 105 | IBM | Intl Business Machines Corp Ib | Technology | 1,958.0 | $551K | 0.03% | +23.0 | +1.2% | $281.28 | -17.1% |
| 106 | — | Venu Holding Corporation | — | 218,633.0 | $496K | 0.02% | — | — | $2.27 | — |
| 107 | VTI | Vanguard Total Stock Market Et | — | 1,304.0 | $483K | 0.02% | +11.0 | +0.8% | $370.11 | +2.1% |
| 108 | GOOG | Google Inc | — | 1,360.0 | $481K | 0.02% | +69.0 | +5.3% | $353.33 | — |
| 109 | DTD | Wisdomtree Total Div Fund | — | 4,891.0 | $456K | 0.02% | — | — | $93.25 | +4.6% |
| 110 | AMZN | Amazon Inc | Consumer Cyclical | 1,893.0 | $451K | 0.02% | +548.0 | +40.7% | $238.34 | +9.1% |
| 111 | QXO | QXO, Inc | Industrials | 24,980.0 | $432K | 0.02% | — | — | $17.28 | -20.2% |
| 112 | SO | Southern Company | Utilities | 4,447.0 | $426K | 0.02% | — | — | $95.71 | -5.7% |
| 113 | SUN | Sunoco LP/Sunoco Fin Corp Com | Energy | 4,883.0 | $330K | 0.02% | — | — | $67.50 | +10.9% |
| 114 | IVW | Ishares S&p 500 Growth Index F | — | 1,929.0 | $265K | 0.01% | — | — | $137.53 | +0.7% |
| 115 | ABBV | Abbvie Inc | Healthcare | 1,024.0 | $258K | 0.01% | +60.0 | +6.2% | $251.64 | +5.8% |
| 116 | IEFA | Ishares Core MSCI EAFE ETF | — | 2,634.0 | $254K | 0.01% | — | — | $96.58 | +4.9% |
| 117 | WFC | Wells Fargo & Co New Del | Financial Services | 2,800.0 | $231K | 0.01% | — | — | $82.64 | +2.3% |
| 118 | QQQ | Invesco QQQ | Financial Services | 300.0 | $221K | 0.01% | NEW | — | $736.40 | -3.6% |
| 119 | IAU | Ishares Gold Tr Ishares New | Financial Services | 2,750.0 | $208K | 0.01% | — | — | $75.51 | +16.1% |
| 120 | XPOF | Xponential Fitness Inc | Consumer Cyclical | 30,000.0 | $208K | 0.01% | NEW | — | $6.92 | -25.2% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Industrials
22.5%
Technology
22.4%
Healthcare
19.0%
Financial Services
8.8%
Consumer Cyclical
8.2%
Consumer Defensive
6.0%
Energy
4.8%
Communication Services
3.7%
Utilities
2.4%
Basic Materials
1.9%