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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.5B AUM 589 positions Filed Jul 8, 2026 EDGAR ↗ ← All Funds
Q2 2026 Q4 2025 · All 119 New 241 Added 190 Reduced 63 Exited
Page 1 of 30  ·  589 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
1 SPYM SPDR SERIES TRUST 683,011.0 $60.0M 3.88% +103K +17.7% $87.88 +2.6%
2 ACIO ETF SER SOLUTIONS 1,157,430.0 $53.4M 3.46% +85K +7.9% $46.14 +1.6%
3 QQQ INVESCO QQQ TR Financial Services 61,101.0 $45.0M 2.91% -13K -17.3% $736.40 -3.1%
4 RDVY FIRST TR EXCHANGE TRADED FD 488,517.0 $39.6M 2.56% +104K +26.9% $81.06 +1.1%
5 SPDW SPDR INDEX SHS FDS 743,181.0 $37.4M 2.42% +22K +3.0% $50.39 +3.2%
6 SPY SPDR S&P 500 ETF TR Financial Services 42,275.0 $31.6M 2.04% -9K -17.6% $746.78 +2.5%
7 DRSK ETF SER SOLUTIONS 1,085,759.0 $31.2M 2.02% +121K +12.5% $28.75 -1.3%
8 SPYG SPDR SERIES TRUST 257,653.0 $30.7M 1.98% +24K +10.4% $118.99 +1.0%
9 SPYV SPDR SER TR 463,488.0 $28.2M 1.82% +53K +13.0% $60.79 +4.5%
10 FRDM EA SERIES TRUST 335,216.0 $24.4M 1.58% -21K -5.9% $72.90 -5.7%
11 PYLD PIMCO ETF TR 889,771.0 $23.6M 1.53% +45K +5.3% $26.52 -1.4%
12 FTCB FIRST TR EXCHANGE-TRADED FD 991,947.0 $20.7M 1.34% +261K +35.8% $20.86 -1.8%
13 IVW ISHARES 144,706.0 $19.9M 1.29% -62K -30.2% $137.53 +0.9%
14 CGDV CAPITAL GROUP DIVIDEND VALUE 397,262.0 $19.6M 1.27% +81K +25.5% $49.28 +1.9%
15 EEM ISHARES TR 274,373.0 $18.8M 1.22% +131K +91.5% $68.41 -1.9%
16 BSV VANGUARD BD INDEX FD INC 228,811.0 $17.8M 1.15% -90K -28.2% $77.91 -0.4%
17 GRNY TIDAL ETF TR 644,409.0 $17.8M 1.15% +48K +8.0% $27.65 +0.5%
18 VUG VANGUARD INDEX FDS 202,854.0 $17.5M 1.13% +170K +523.4% $86.14 +1.6%
19 VOO VANGUARD INDEX FDS 24,663.0 $16.9M 1.10% +1K +5.4% $686.78 +2.5%
20 MINT PIMCO ETF TR 163,225.0 $16.5M 1.06% -4K -2.6% $100.81 -0.1%
Page 1 of 30  ·  589 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 46.7%
Technology 21.7%
Consumer Cyclical 8.6%
Industrials 6.7%
Consumer Defensive 5.0%
Healthcare 4.4%
Communication Services 3.4%
Energy 1.5%
Real Estate 1.0%
Utilities 0.8%