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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.3B AUM 533 positions Filed Jan 9, 2026 EDGAR ↗ ← All Funds
Q4 2025 Q3 2025 · All 48 New 238 Added 159 Reduced 38 Exited
Page 11 of 27  ·  533 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
201 XMAR FIRST TR EXCHNG TRADED FD VI 22,111.0 $883K 0.07% +1K +7.2% $39.93 +6.3%
202 BA BOEING CO Industrials 4,062.0 $882K 0.07% +43.0 +1.1% $217.12 +0.9%
203 AMD ADVANCED MICRO DEVICES INC Technology 4,015.0 $860K 0.07% +145.0 +3.8% $214.16 +118.3%
204 SMAY FIRST TR EXCHNG TRADED FD VI 32,579.0 $846K 0.06% +350.0 +1.1% $25.97 +6.2%
205 IOO ISHARES 6,556.0 $830K 0.06% -1K -17.1% $126.67 +11.8%
206 VTEB VANGUARD MUN BD FD INC 16,336.0 $822K 0.06% +221.0 +1.4% $50.29 -0.8%
207 PWR QUANTA SVCS INC Industrials 1,940.0 $819K 0.06% -74.0 -3.7% $422.06 +71.4%
208 HD HOME DEPOT INC Consumer Cyclical 2,330.0 $802K 0.06% -43.0 -1.8% $344.14 -9.0%
209 BAC BANK OF AMERICA Financial Services 14,463.0 $795K 0.06% $55.00 -5.8%
210 FIRST TR EXCH TRADES FD III 11,157.0 $792K 0.06% +834.0 +8.1% $70.99
211 VXF VANGUARD INDEX FDS 3,772.0 $789K 0.06% +293.0 +8.4% $209.12 +10.4%
212 MUB ISHARES TR 7,354.0 $788K 0.06% +2K +35.0% $107.11 -0.9%
213 FIRST TR EXCHANGE TRAD FD VI 22,305.0 $778K 0.06% +2K +10.8% $34.88
214 NFLX NETFLIX INC Communication Services 8,288.0 $777K 0.06% +8K +959.9% $93.76 -5.5%
215 SCHG SCHWAB STRATEGIC TR 23,575.0 $769K 0.06% +3K +15.4% $32.62 +5.4%
216 EAPR INNOVATOR ETFS TRUST 25,577.0 $760K 0.06% +1K +6.2% $29.70 +9.4%
217 IWY ISHARES TR 2,738.0 $758K 0.06% +116.0 +4.4% $276.97 +5.9%
218 VPU VANGUARD WORLD FDS 3,995.0 $739K 0.06% -546.0 -12.0% $185.04 +6.2%
219 CVX CHEVRON CORP NEW Energy 4,837.0 $737K 0.06% +66.0 +1.4% $152.41 +25.6%
220 XLG INVESCO EXCHANGE TRADED FD T 12,425.0 $737K 0.06% +605.0 +5.1% $59.28 +7.2%
Page 11 of 27  ·  533 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 48.9%
Technology 19.7%
Consumer Cyclical 8.5%
Healthcare 5.2%
Communication Services 4.9%
Industrials 4.5%
Consumer Defensive 3.9%
Energy 2.2%
Real Estate 0.9%
Utilities 0.8%