Portfolio (Quarterly)
Guide ↗
First Heartland Consultants, Inc.
· CIK 0001428793| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 221 | LVHD | LEGG MASON | — | 22,249.0 | $979K | 0.06% | +8K | +53.5% | $44.00 | +1.3% |
| 222 | DDFD | INNOVATOR ETFS TRUST | — | 48,300.0 | $965K | 0.06% | +14K | +39.4% | $19.98 | +1.3% |
| 223 | IALT | BLACKROCK ETF TRUST | — | 34,357.0 | $964K | 0.06% | NEW | — | $28.05 | +2.9% |
| 224 | VZ | VERIZON COMMUNICATIONS INC | Communication Services | 22,700.0 | $961K | 0.06% | -6K | -21.3% | $42.34 | +18.1% |
| 225 | THRO | BLACKROCK ETF TRUST | — | 22,104.0 | $953K | 0.06% | -10K | -32.0% | $43.11 | +0.6% |
| 226 | TSM | TAIWAN SEMICONDUCTOR MFG LTD | Technology | 1,988.0 | $949K | 0.06% | +14.0 | +0.7% | $477.59 | -15.1% |
| 227 | ABBV | ABBVIE INC | Healthcare | 3,768.0 | $948K | 0.06% | -2K | -35.4% | $251.66 | +4.7% |
| 228 | SMAY | FIRST TR EXCHNG TRADED FD VI | — | 33,012.0 | $937K | 0.06% | +433.0 | +1.3% | $28.38 | +0.7% |
| 229 | VPU | VANGUARD WORLD FDS | — | 4,781.0 | $936K | 0.06% | +786.0 | +19.7% | $195.72 | -5.3% |
| 230 | UNP | UNION PAC CORP | Industrials | 3,425.0 | $932K | 0.06% | +432.0 | +14.4% | $271.97 | +13.5% |
| 231 | EMLP | FIRST TR EXCHANGE TRADED FD | — | 21,077.0 | $917K | 0.06% | +3K | +14.6% | $43.50 | +0.4% |
| 232 | VXF | VANGUARD INDEX FDS | — | 3,684.0 | $907K | 0.06% | -88.0 | -2.3% | $246.21 | -1.0% |
| 233 | DE | DEERE & CO | Industrials | 1,423.0 | $903K | 0.06% | -109.0 | -7.1% | $634.36 | +3.4% |
| 234 | PSH | PGIM ETF TR | — | 18,096.0 | $903K | 0.06% | NEW | — | $49.88 | +0.1% |
| 235 | XDEC | FIRST TR CBOE VEST US EQUITY ENH & MOD BUFF | — | 20,707.0 | $887K | 0.06% | -2K | -9.6% | $42.84 | +1.6% |
| 236 | IJR | ISHARES | — | 5,919.0 | $878K | 0.06% | +51.0 | +0.9% | $148.30 | -1.0% |
| 237 | BNDC | FLEXSHARES TR | — | 39,311.0 | $869K | 0.06% | +18K | +85.8% | $22.09 | -1.6% |
| 238 | GS | GOLDMAN SACHS GROUP INC | Financial Services | 858.0 | $868K | 0.06% | -292.0 | -25.4% | $1011.92 | +2.1% |
| 239 | YYY | AMPLIFY ETF TR | — | 74,788.0 | $862K | 0.06% | +12K | +19.2% | $11.53 | -1.5% |
| 240 | RSP | INVESCO EXCHANGE TRADED FD T | — | 4,028.0 | $857K | 0.06% | -849.0 | -17.4% | $212.77 | +4.1% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Financial Services
46.7%
Technology
21.7%
Consumer Cyclical
8.6%
Industrials
6.7%
Consumer Defensive
5.0%
Healthcare
4.4%
Communication Services
3.4%
Energy
1.5%
Real Estate
1.0%
Utilities
0.8%