Portfolio (Quarterly)
Guide ↗
First Heartland Consultants, Inc.
· CIK 0001428793| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 421 | TDIV | FIRST TR EXCHANGE TRADED FD | — | 3,031.0 | $348K | 0.02% | NEW | — | $114.86 | -0.6% |
| 422 | FTXL | FIRST TR EXCHANGE TRADED FD | — | 1,215.0 | $346K | 0.02% | NEW | — | $284.96 | -21.7% |
| 423 | ILCG | ISHARES TR | — | 2,952.0 | $345K | 0.02% | — | — | $117.02 | -2.4% |
| 424 | GMAY | FIRST TR EXCHNG TRADED FD VI | — | 7,960.0 | $343K | 0.02% | NEW | — | $43.04 | +1.7% |
| 425 | — | ENTERGY CORP NEW | — | 2,975.0 | $342K | 0.02% | -3K | -47.4% | $114.86 | — |
| 426 | QDPL | PACER FDS TR | — | 7,581.0 | $342K | 0.02% | NEW | — | $45.07 | +2.7% |
| 427 | QQQE | DIREXION SHS ETF TR | — | 2,797.0 | $341K | 0.02% | — | — | $122.03 | +0.1% |
| 428 | SDY | SPDR SERIES TRUST | — | 2,239.0 | $341K | 0.02% | -711.0 | -24.1% | $152.19 | +4.3% |
| 429 | — | PGIM ROCK ETF TR | — | 10,457.0 | $338K | 0.02% | NEW | — | $32.28 | — |
| 430 | — | ETF SER SOLUTIONS | — | 12,383.0 | $337K | 0.02% | NEW | — | $27.23 | — |
| 431 | LOW | LOWES COS INC | Consumer Cyclical | 1,527.0 | $337K | 0.02% | -76.0 | -4.7% | $220.50 | -3.9% |
| 432 | IBIT | ISHARES BITCOIN TRUST ETF | Financial Services | 10,099.0 | $336K | 0.02% | +1K | +11.5% | $33.29 | +32.9% |
| 433 | — | FIRST TR EXCHANGE TRAD FD VI | — | 9,311.0 | $336K | 0.02% | -13K | -58.3% | $36.09 | — |
| 434 | ORCL | ORACLE CORP | Technology | 2,277.0 | $334K | 0.02% | +18.0 | +0.8% | $146.54 | +1.1% |
| 435 | VOOG | VANGUARD ADMIRAL FDS INC | — | 4,027.0 | $333K | 0.02% | +3K | +500.1% | $82.62 | +0.7% |
| 436 | VNQ | VANGUARD INDEX FDS | — | 3,433.0 | $331K | 0.02% | -279.0 | -7.5% | $96.43 | +2.4% |
| 437 | XLF | SELECT SECTOR SPDR TR | — | 6,173.0 | $331K | 0.02% | -196.0 | -3.1% | $53.61 | +8.6% |
| 438 | CGUS | CAPITAL GROUP CORE EQUITY | — | 7,408.0 | $330K | 0.02% | +2K | +30.9% | $44.48 | +1.4% |
| 439 | AGG | ISHARES TR | — | 3,312.0 | $328K | 0.02% | +164.0 | +5.2% | $98.99 | -1.2% |
| 440 | FPX | FIRST TR EXCHANGE-TRADED FD | — | 1,582.0 | $326K | 0.02% | +320.0 | +25.4% | $206.18 | -11.2% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Financial Services
46.7%
Technology
21.7%
Consumer Cyclical
8.6%
Industrials
6.7%
Consumer Defensive
5.0%
Healthcare
4.4%
Communication Services
3.4%
Energy
1.5%
Real Estate
1.0%
Utilities
0.8%