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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.5B AUM 589 positions Filed Jul 8, 2026 EDGAR ↗ ← All Funds
Q2 2026 Q4 2025 · All 119 New 241 Added 190 Reduced 63 Exited
Page 29 of 30  ·  589 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
561 NFRA FLEXSHARES TR 3,299.0 $212K 0.01% NEW $64.12 +3.4%
562 SKOR FLEXSHARES TR 4,356.0 $211K 0.01% NEW $48.54 -0.8%
563 INOV INNOVATOR ETFS TRUST 5,755.0 $211K 0.01% -1K -15.3% $36.73 +3.6%
564 WM WASTE MGMT INC DEL Industrials 936.0 $209K 0.01% NEW $222.95 -0.4%
565 CZA INVESCO EXCHANGE TRADED FD T 1,699.0 $208K 0.01% NEW $122.65 +3.2%
566 FMAY FIRST TR EXCHNG TRADED FD VI 3,698.0 $208K 0.01% NEW $56.20 +1.9%
567 CMCSA COMCAST CORP NEW Communication Services 8,426.0 $207K 0.01% -2K -21.3% $24.55 +10.4%
568 INNOVATOR ETFS TRUST 9,407.0 $207K 0.01% -228.0 -2.4% $21.97
569 D DOMINION ENERGY INC Utilities 3,016.0 $206K 0.01% NEW $68.29 -2.0%
570 QMAR FIRST TR EXCHNG TRADED FD VI 5,525.0 $206K 0.01% -3K -37.8% $37.23 +1.1%
571 ISTB ISHARES TR 4,232.0 $204K 0.01% -111.0 -2.6% $48.25 -0.2%
572 CFO VICTORY PORTFOLIOS II 2,544.0 $204K 0.01% NEW $80.08 +2.9%
573 PNC PNC FINL SVCS GROUP INC Financial Services 821.0 $202K 0.01% NEW $246.16 -0.8%
574 FNCL FIDELITY COVINGTON TRUST 2,622.0 $201K 0.01% +49.0 +1.9% $76.57 +8.3%
575 QBUF INNOVATOR ETFS TRUST 6,522.0 $201K 0.01% NEW $30.77 -0.3%
576 WST WEST PHARMACEUTICAL SVSC INC Healthcare 558.0 $200K 0.01% NEW $359.00 -2.9%
577 ET ENERGY TRANSFER L P Energy 10,071.0 $193K 0.01% -1K -10.7% $19.12 +9.9%
578 GNL GLOBAL NET LEASE INC Real Estate 21,094.0 $189K 0.01% +608.0 +3.0% $8.94 +3.5%
579 BLUE OWL CAPITAL CORPORATION 17,329.0 $188K 0.01% NEW $10.87
580 PCN PIMCON CORPORATE & INCM STRG Financial Services 14,755.0 $176K 0.01% $11.95 -1.6%
Page 29 of 30  ·  589 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 46.7%
Technology 21.7%
Consumer Cyclical 8.6%
Industrials 6.7%
Consumer Defensive 5.0%
Healthcare 4.4%
Communication Services 3.4%
Energy 1.5%
Real Estate 1.0%
Utilities 0.8%