DRCT
Direct Digital Holdings, Inc. NASDAQ Listed Feb 11, 2022$4.76
Mkt Cap $685,611
52w Low $2.17
1.5% of range
52w High $172.70
50d MA $3.44
200d MA $41.50
P/E (TTM)
-0.1x
EV/EBITDA
-0.8x
P/B
—
Debt/Equity
-6.8x
ROE
-296.2%
P/FCF
-0.5x
RSI (14)
—
ATR (14)
—
Beta
6.03
50d MA
$3.44
200d MA
$41.50
Avg Volume
205.9K
Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
1233 West Loop South · Houston, TX 77027 · US
| Date | Time | Est | Rptd | Surp | Base | Gap% | D1% | D2% | D3% | D4% | D5% | Guide ▲★ |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| May 11, 2026 | BMO | — | — | — | 4.03 | +4.0% | -7.9% | -13.7% | — | — | — | — |
| Mar 31, 2026 | AMC | -35.20 | -45.28 | -28.6% | 3.24 | +2.5% | -4.9% | -1.3% | +7.2% | -4.3% | -7.7% | — |
| Nov 6, 2025 | AMC | -8.79 | -13.19 | -50.1% | 69.24 | -36.5% | -34.5% | +3.4% | -6.7% | -0.3% | +44.0% | — |
| Aug 5, 2025 | AMC | -26.68 | -12.64 | +52.6% | 130.92 | -9.3% | -18.6% | -15.8% | +4.1% | -2.1% | -2.1% | — |
| May 6, 2025 | AMC | -0.28 | -19.23 | -6892.7% | 192.88 | -11.0% | -21.6% | +0.9% | -6.9% | -8.3% | +2.6% | — |
| Mar 27, 2025 | AMC | -22.00 | -29.67 | -34.9% | 292.60 | -36.8% | -45.1% | -12.3% | -0.1% | +2.6% | -10.1% | — |
| Nov 12, 2024 | AMC | 6.05 | -39.01 | -744.8% | 580.80 | -20.5% | -29.2% | +3.2% | -18.7% | -16.6% | +8.4% | — |
| Oct 15, 2024 | AMC | 0.13 | -0.16 | -223.1% | 789.80 | -2.5% | -22.8% | +5.1% | +1.4% | -11.5% | +3.4% | — |
| Mar 26, 2024 | AMC | 14.48 | -4.40 | -130.4% | 5832.20 | -48.1% | -39.5% | -5.0% | -6.1% | -10.4% | +4.5% | — |
| Nov 9, 2023 | AMC | 0.05 | 0.23 | +331.3% | 574.20 | +33.0% | +54.8% | +23.5% | -1.2% | +14.8% | -5.7% | — |
| Aug 10, 2023 | AMC | 0.07 | 0.08 | +14.3% | 574.20 | +8.0% | -7.7% | +5.0% | +4.0% | -2.3% | -7.8% | — |
| May 11, 2023 | AMC | -0.08 | -0.09 | -9.1% | 666.60 | -10.9% | -5.0% | +14.6% | +15.5% | -2.6% | +1.1% | — |
| Date | Firm | Action | Grade | Target | Base | Open | Gap% | D1% | D2% | D3% | D4% | D5% |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Apr 8 | Benchmark | Maintains | Speculative Buy → Speculative Buy | — | $3.12 | $3.15 | +1.0% | -7.7% | -6.9% | -11.2% | +12.6% | +2.2% |
| Nov 7 | Benchmark | Maintains | Buy → Speculative Buy | — | $69.24 | $44.00 | -36.5% | -34.5% | +3.4% | -6.7% | -0.3% | +44.0% |
| May 7 | Benchmark | Maintains | Buy → Buy | — | $192.88 | $171.60 | -11.0% | -21.6% | +0.9% | -6.9% | -8.3% | +2.6% |
| Apr 24 | Benchmark | Maintains | Buy → Buy | — | $1524.60 | $1366.20 | -10.4% | -10.0% | -1.9% | -7.2% | -3.5% | -4.4% |
| Mar 27 | Roth MKM | Maintains | Buy → Buy | — | $5832.20 | $3025.00 | -48.1% | -39.5% | -5.0% | -6.1% | -10.4% | +4.5% |
| Mar 27 | Benchmark | Maintains | Buy → Buy | — | $5832.20 | $3025.00 | -48.1% | -39.5% | -5.0% | -6.1% | -10.4% | +4.5% |
| Mar 27 | Noble Capital Markets | Downgrade | Outperform → Market Perform | — | $5832.20 | $3025.00 | -48.1% | -39.5% | -5.0% | -6.1% | -10.4% | +4.5% |
| Mar 13 | Roth MKM | Maintains | Buy → Buy | — | $5040.20 | $5143.60 | +2.1% | +16.9% | +3.1% | +17.7% | -11.2% | -5.8% |
| Mar 6 | Benchmark | Maintains | Buy → Buy | — | $5244.80 | $5385.60 | +2.7% | -8.9% | +5.5% | +2.7% | -6.2% | +3.8% |
| Nov 28 | Roth MKM | Maintains | Buy → Buy | — | $2769.80 | $2701.60 | -2.5% | -18.0% | +17.2% | -3.0% | +3.4% | +10.5% |
| Nov 10 | Benchmark | Maintains | Buy → Buy | — | $574.20 | $763.40 | +33.0% | +54.8% | +23.5% | -1.2% | +14.8% | -5.7% |
| Sep 27 | Roth MKM | Maintains | Buy → Buy | — | $556.60 | $534.60 | -4.0% | -2.0% | +6.0% | -2.7% | +5.9% | -8.9% |
| May 15 | EF Hutton | Maintains | Buy → Buy | — | $633.60 | $613.80 | -3.1% | +14.6% | +15.5% | -2.6% | +1.1% | +6.4% |
| Apr 20 | EF Hutton | Maintains | Buy → Buy | — | $697.40 | $706.20 | +1.3% | -0.3% | -1.6% | -4.2% | -3.4% | -0.3% |
| Mar 27 | EF Hutton | Maintains | Buy → Buy | — | $772.20 | $741.40 | -4.0% | -13.1% | +0.3% | -3.3% | +5.4% | +3.8% |
| Mar 24 | Benchmark | Maintains | Buy → Buy | — | $759.00 | $785.40 | +3.5% | +1.7% | -13.1% | +0.3% | -3.3% | +5.4% |
| Feb 9 | EF Hutton | Maintains | Buy → Buy | — | $1282.60 | $1315.60 | +2.6% | -5.5% | -7.3% | +2.2% | -2.5% | +2.0% |
| Jul 12 | Noble Capital Markets | Maintains | Outperform → Outperform | — | $292.60 | $312.40 | +6.8% | +7.5% | +8.4% | -0.6% | -2.6% | -0.7% |
| Mar 28 | Roth Capital | Maintains | Buy → Buy | — | $587.40 | $587.40 | +0.0% | -13.9% | +12.2% | +60.5% | +5.3% | -2.8% |
| Mar 9 | Benchmark | Maintains | Buy → Buy | — | $264.00 | $517.00 | +95.8% | +107.5% | -4.0% | +13.8% | +4.8% | -5.6% |
No insider trades available.
8-K · 2.02
!! High
Direct Digital Holdings, Inc. -- 8-K 2.02: Earnings Results
Direct Digital Holdings reported earnings results, with detailed financial performance metrics available in the attached press release that investors should review for revenue, profitability, and guidance implications.
May 11
8-K · 7.01
! Medium
Direct Digital Holdings, Inc. -- 8-K 7.01: Regulation FD Disclosure
Direct Digital Holdings announced material information on April 23, 2026, disclosed via press release to maintain fair disclosure compliance with securities regulations.
Apr 23
8-K
Unknown — 8-K Filing
DRCT faces imminent delisting risk if it fails to maintain a $1.00 minimum bid price over the next year, creating significant downside pressure and potential forced liquidation for shareholders.
Apr 7
8-K
Unknown — 8-K Filing
Strong buy-side growth of 28% demonstrates core business momentum, while aggressive cost cuts of 12-18% suggest management is prioritizing profitability despite overall revenue decline, potentially signaling near-term margin expansion.
Apr 1
8-K · 8.01
!! High
Direct Digital Holdings, Inc. -- 8-K 8.01: Material Event / Announcement
Direct Digital Holdings received a Nasdaq compliance extension through January 30, 2026, to meet minimum bid price requirements after implementing a 55-to-1 reverse stock split to regain listing standards.
Feb 12
8-K · 8.01
!! High
Direct Digital Holdings, Inc. -- 8-K 8.01: Material Event / Announcement
Direct Digital Holdings (DRCT) completed a reverse stock split on January 12, 2026, requiring restatement of prior financial statements to reflect the adjusted share structure.
Feb 9
Data updated apr 25, 2026 5:43am
· Source: massive.com