Portfolio (Quarterly)
Guide ↗
First Heartland Consultants, Inc.
· CIK 0001428793| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 21 | FESM | FIDELITY COVINGTON TRUST | — | 196,379.0 | $9.8M | 0.64% | +49K | +33.1% | $50.12 | -4.4% |
| 22 | QSPT | FIRST TR EXCHNG TRADED FD VI | — | 267,225.0 | $9.3M | 0.60% | +236K | +745.8% | $34.84 | +1.6% |
| 23 | BNDX | VANGUARD BD INDEX | — | 190,113.0 | $9.2M | 0.60% | +26K | +15.9% | $48.43 | -1.6% |
| 24 | FLGV | FRANKLIN TEMPLETON ETF TR | — | 448,314.0 | $9.1M | 0.59% | +30K | +7.1% | $20.28 | -1.6% |
| 25 | FMB | FIRST TR EXCHANGE TRADED FD I | — | 158,769.0 | $8.2M | 0.53% | +29K | +21.9% | $51.37 | -2.3% |
| 26 | SHY | ISHARES TR | — | 94,638.0 | $7.8M | 0.50% | +71K | +308.4% | $82.11 | -0.1% |
| 27 | EELV | INVESCO EXCH TRADED FD TR II | — | 263,347.0 | $7.3M | 0.47% | +148K | +128.9% | $27.80 | +3.7% |
| 28 | TBIL | RBB FD INC | — | 145,921.0 | $7.3M | 0.47% | +30K | +25.6% | $49.86 | +0.3% |
| 29 | IYM | ISHARES | — | 39,664.0 | $7.1M | 0.46% | +37K | +1282.0% | $179.56 | +8.7% |
| 30 | EUSA | ISHARES | — | 61,853.0 | $7.1M | 0.46% | +3K | +4.5% | $114.19 | +3.7% |
| 31 | COWZ | PACER FDS TR | — | 113,021.0 | $7.0M | 0.46% | +19K | +20.8% | $62.20 | +15.8% |
| 32 | BIV | VANGUARD BD INDEX FD INC | — | 89,901.0 | $6.9M | 0.45% | +5K | +5.6% | $76.70 | -1.7% |
| 33 | XLK | SELECT SECTOR SPDR TR | — | 35,651.0 | $6.8M | 0.44% | +19K | +110.0% | $190.52 | -3.8% |
| 34 | BND | VANGUARD BD INDEX FD INC | — | 87,218.0 | $6.4M | 0.41% | +8K | +9.4% | $73.41 | -1.6% |
| 35 | VB | VANGUARD INDEX FDS | — | 20,353.0 | $6.2M | 0.40% | +321.0 | +1.6% | $303.13 | +0.5% |
| 36 | IJK | ISHARES | — | 52,297.0 | $6.1M | 0.40% | +45K | +617.4% | $117.50 | -1.7% |
| 37 | — | INNOVATOR ETFS TRUST | — | 208,493.0 | $6.0M | 0.39% | +17K | +8.9% | $28.62 | — |
| 38 | MTUM | ISHARES TR | — | 17,083.0 | $5.9M | 0.38% | +2K | +12.1% | $342.82 | -11.0% |
| 39 | MSFT | MICROSOFT CORP | Technology | 15,527.0 | $5.8M | 0.38% | +155.0 | +1.0% | $373.02 | +29.5% |
| 40 | CGBL | CAPITAL GROUP CORE BALANCED | — | 149,359.0 | $5.7M | 0.37% | +16K | +11.9% | $37.96 | +0.7% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Financial Services
46.7%
Technology
21.7%
Consumer Cyclical
8.6%
Industrials
6.7%
Consumer Defensive
5.0%
Healthcare
4.4%
Communication Services
3.4%
Energy
1.5%
Real Estate
1.0%
Utilities
0.8%